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Posted by Jason Lucey
on Tue, 01/24/2012 - 3:48pm
in Customer Insights
Performance benchmarking is one of the main areas we are focusing on at TNG in 2012. The value of a benchmark for determining program growth and success is immeasurable. Not only are performance benchmarks good for measuring where you have been,...
Posted by Jason Lucey
on Sun, 12/04/2011 - 4:19pm
in Customer Insights
Good news! The holiday season is upon us! That is good news, right? Well, maybe. The economy has been struggling. People are concerned about their finances. Money seems more valuable lately and maybe it just makes more sense to save those extra...
Posted by Jason Lucey
on Mon, 10/03/2011 - 10:16am
in Customer Insights
What is conversion? "Conversions" are what everyone wants—from Amazon.com to General Motors to the Vatican to the RNC to Jim's Local Hardware on the corner. Everyone wants everyone else to make a commitment to sign up and buy in. "Conversion" is...
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